Shannon Steele

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Road show w/ Steele

Afternoon Drive 3 pm – 6 pm EST

Shannon Steele grew up in a small mountain town in North Carolina, where his passion for radio began early. At just 12 years old, he spent his afternoons at a local AM station learning the craft of being on the air. By 14, he was DJ’ing school dances, and at 18 he packed his bags for Myrtle Beach, South Carolina, determined to turn his love of radio into a career.

After years of success on the Grand Strand, Shannon accepted a major opportunity in Columbus, Ohio, serving as Afternoon Host and Program Director for one of the city’s top country stations. Throughout his career, he has worked nearly every format imaginable — from Top 40 to Rock to Country — on respected stations including Mix 97.7, Gator 107.9, Wave 104, and the legendary 92.3 WCOL. No matter where radio took him, he always found his way back to his roots: good old country music.

A career-defining moment came on September 19, 2025, when Shannon made his Grand Ole Opry debut as a guest announcer, introducing the legendary Vince Gill — a milestone that underscored his lifelong connection to country music and the Opry tradition.

In the early 2000s, Shannon was personally trained and coached in Los Angeles by his mentor and radio idol, the late great Casey Kasem.

Outside the studio, Shannon is a husband, a father to three amazing young adults, and a drummer on his church worship team.

Today, you can hear Shannon hosting The Kickin’ Kountry Road Show, weekdays from 3–7 pm ET, right here on Kickin’ Kountry 101.

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Testimonials

Loved By Industry Professionals

Kellie LaJack
Black River Entertainment
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Kickin’ Kountry 101 has been such a great supporter from the start for our artists. The professionalism you get from the entire team is top notch. Working with Kickin’ Kountry has always been a great experience!
Marne McLyman
Brooks & Dunn
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Kickin' Kountry is a great advocate for country music and the talented artists behind the songs. Working with Shannon is always a pleasure; his passion for the artists and the music is evident every time we work together
Gretchen Wilson/Big & Rich
Redneck Records
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I had a great time connecting with Shannon Steele at iHeart’s Kickin’ Kountry 101 on behalf of Gretchen Wilson for the Big & Rich/Gretchen tour date in Anderson, SC this year. When it comes to enthusiasm, to borrow a phrase from Mel Brooks, "either you gots it or you ain’t"—and Shannon definitely gots it! - Bob Mitchell, Redneck Records
Lynne Connolly -
PCL Music Promotions
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I have enjoyed working with Shannon Steele and Kickin' Kountry 101 which offers the best variety of country music for every country music fan in the world.. This includes an outstanding variety of top 40 Country hits, great independent artists and amazing interviews from acts that you would hear on top stations across the country! I work with both major and independent labels at my promotion company and enjoy working with a station that gives those same opportunities to all artists!"
Shannon Sutton
GrassRoots Promotion
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Shannon at Kickin' Kountry 101 has been an absolute treasure to work with! His dedication for artists and the industry is exhibited through his work and passion. We look forward to working with Shannon for many years ahead. We can’t thank him and his team enough for letting our artists join in on the fun at Kickin' Country to talk about all things music and everything between!

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